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Practical Marketing Made Simple for SMEs - Programme A
Introduction
This course has been designed with innovation for delegates to have a clear understanding of the models and tools available to produce a marketing strategy, produce, implement a marketing plan and monitor/evaluate the plan in order to determine future actions or activities. The course will give the delegate a practical understanding of internet marketing.
Who should attend?
This course is recommended particularly for new SME’s (up to 2 years) who need to understand the concept of marketing and also those who which to understand the importance of internet marketing.
Commitment : 1 day
Course Outline :
The difference between marketing and public relations
Website creation
How to make your website search engine friendly(SEO)
Understanding ecommerce and how to sell your products on line
Overview of social networking and the benefits - Twitter, Facebook, LinkedIn,
Blogging
Networking
Seminar host
Practical workshop
Delivery: The course will be a mixture of short lectures, presentations, interactive discussions and individual /group exercises.
Location : Cardiff, Nangarw & Swansea Contact : Mike Tan